It’s ‘about us’, but
more importantly it’s about
you! 

⎯⎯⎯⎯ MEET THE FOUNDERS

The Social Lab is led by the powerful duo, Cam and Erin, and was created when they left their roles as Facebook reps to create an agency of their own. Both had whirlwind success at Facebook and after transforming over 1000 businesses with their full funnel strategies - they knew the sky was the limit if they could be even more hands on with their clients’ marketing efforts. 

Now six years on, The Social Lab works with some of the largest digital spend in the world and as of today, manages a portfolio with one of the highest Facebook spends of any agency in APAC (think $20 million + per year).

The high converting advertising strategies and results The Social Lab have become renowned for are second to none and allow brands of all kinds to rapidly and drastically scale their businesses.

Cam Staveley - Director 
Erin Adam - Director

Erin Adam - Director

Cam Staveley - Director 

⎯⎯⎯⎯ OUR PARTNERS

The results you deserve

Since 2017, The Social Lab has partnered with brands of all sizes, from startups to global public companies, to drastically scale their digital marketing strategies and unlock their full revenue potential.

As Australia and New Zealand’s leading social agency, we are known in the ecommerce world for providing a full funnel, multi platform approach and generating results that are second to none. 

PLUS, with dedicated account partners within the top teams at Facebook, Tiktok, Pinterest, Shopify and Klaviyo; unlocking thousands of dollars in ad credit, identifying new strategies, being involved in alpha / beta testing opportunities, streamlining the ad approval process, and solving platform bugs has never been simpler.

At The Social Lab, we are committed to your business’s success and there is nothing we find more fulfilling than watching our clients grow.

⎯⎯⎯⎯ OUR COMPLIMENTS

The advertising agency you’ve been looking for!

See what our clients have to say about us…

207% increase in revenue generated through Facebook & Instagram Advertising YoY

“We have seen substantial growth in our paid presence on all social media platforms, inclusive of Instagram, Facebook, Pinterest and TikTok. We highly value their input, advice and management of our advertising and believe they have played a crucial role in the success of our campaigns.”

— Laura and Dave Oosterloo, Co-Founders of Bali Body


175% increase in revenue generated through Facebook and Instagram advertising within the first month

We have been working with the Social Lab team for a few months now and are off to a great start. We started with a hugely successful Black Friday campaign, and continue to hit new revenue records month on month for our growing business. With such a deep understanding of Facebook and how to structure campaigns, we have full confidence we are maximising our social media spend by working with the Social Lab team. We are excited to continue scaling our campaigns and launching into new markets in the coming months.

— Steve Davidson, Co-Founder of DoorMates