INSIDE THE LAB

Learn OUR strategy.
Lead YOUR growth.

Practical digital marketing education for business owners, founders and senior marketing leaders.

Led by Erin Adam, co-founder of The Social Lab and former Meta rep, these private training programs are designed to build real capability inside your business.

Erin Adam - Director

I’M READY TO LEARN

⎯⎯⎯ KNOW WHAT GOOD LOOKS LIKE

You do not need to personally manage every campaign.

But if you are responsible for the business, the budget or the team, you need to understand what good looks like.

Erin’s training helps you:

  • Build a clear digital marketing strategy

  • Understand paid social advertising

  • Make stronger budget decisions

  • Evaluate creative and performance

  • Manage internal teams, contractors or agencies

  • Turn marketing data into confident action

Our goal is simple.

To help you understand what actually drives scale, growth and profit, so you can make smarter calls and know exactly what your marketing needs next.

⎯⎯⎯⎯ PRIVATE DIGITAL MARKETING TRAINING

Every program is tailored to your business while following a clear capability-building structure.

Training will cover:

  • Meta, Tiktok and Pinterest paid social advertising

  • Creative strategy

  • Customer targeting

  • Marketing measurement

  • Budget planning

  • Performance reporting

  • Managing agencies or internal marketers

You will leave with practical frameworks, clear priorities and a documented action plan you can continue using independently.

Delivery: Private one-to-one training
Format: Online or in person in Auckland
Program length: Three to four sessions

READY TO STOP GUESSING?

Understand what is working, what is not and what to do next.

ENQUIRE ABOUT TRAINING